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Online Travel Bookers Convinced by Cashback
Trust, usability and choice are all ways of influencing people to book on your travel site. But for some, the decision is made before they land on a site. They decide where to book based on cashback...
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Travel Customers Want Clean Homepages
“I don’t like things that are cluttered; you’ve got too much stuff you’re trying to look at.” That’s one customer’s view of what travel site homepages should be like. He wants minimal mess – things...
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Travel Site Visitors Want Clear Age Groups on the Search Form
At what point are you an adult and no longer a child? When do you become a senior and no longer an adult? What age group constitutes a youth? Different travel sites can have different definitions....
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Loco2.com Homepage Customer Feedback
Captain Conversion ran a customer feedback study on Loco2.com. The aim was to get insights into what works and what doesn’t. This post reveals some of the feedback people gave on Loco2′s homepage,...
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Loco2.com Search & Booking Customer Feedback
Captain Conversion ran a customer feedback study on Loco2.com. The aim was to get insights into what works and what doesn’t. We shared customer feedback on the homepage. Now we’ll reveal some of the...
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Fattal-Hotels.com Search & Booking Customer Feedback
Captain Conversion ran a customer feedback study on Fattal-Hotels.com. The aim was to get insights into what works and what doesn’t. This post reveals some of the feedback people gave on Fattal...
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Fattal-Hotels.com Homepage Customer Feedback
Captain Conversion ran a customer feedback study on Fattal-Hotels.com. The aim was to get insights into what works and what doesn’t. This post reveals some of the feedback people gave on Fattal...
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Lowcostholidays Customer Feedback: Search & Booking
Captain Conversion ran a customer feedback study on Lowcostholidays. The goal was to find out what works and what puts people off booking. This post reveals some of the feedback people gave on the...
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Lowcostholidays Customer Feedback: Homepage
Captain Conversion ran a customer feedback study on Lowcostholidays. The goal was to find out what works and what puts people off booking. We shared feedback on the search & booking pages; now...
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Feedback Faceoff: Thomson v Thomas Cook v Cosmos
The heat is on! We got customers to use 3 competing travel sites and tell us what they think. We found out what works, what doesn’t and which site rates best overall. In this post we reveal people’s...
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